A few years ago, BVD was approached by a small German start-up, and together we created the brand Lycka. The word “Lycka” means happiness in Swedish, which is emphasized throughout the design. Bright joyful colours and a playful pattern, but still with a clean design, creates a modern product that reflects the products core values – health, social, honesty, modern and happiness. In 2015 Lycka donated 88.216 school meals for children in need in Mali and Burundi, Africa. The goal for 2016 is 500.000 meals. Lycka is available in Germany’s second largest supermarket chain Edeka, with over 3.000 stores.
Good for the consumer. Good for the Environment. Good for others. Lycka is a frozen yoghurt with 100% natural ingredients from organic farming. Lycka is passionate about ending world hunger – for each yoghurt sold, one school meal is donated to a child in need.